So...

I really enjoyed the reading. It was pretty informative because a couple of ads really got their point across. Boy, am I glad I quit smoking. The one Scottish ad that showed a pack of cigarettes as a coffin really got to me. It was like a trip down memory lane because I was thinking "Wow, when was the last time I saw 'Smokey the Bear' anywhere?" I thought the page of "A Few Noteworthy American Advertising Slogans" was pretty interesting because it shows how long vintage slogans have been around for. For instance, Morton Salt has been using the very same campaign for almost 100 years! I'm kind of surprised that there was only one "noteworthy" McDonald's slogan. The most humorous ad by far was the one for vodka by Papert, Koenig, and Lois. What got my attention was that the bottle and the fruit of choice, whether it be a tomato or an orange, exchanged words of lust with one another and it was obvious that the vodka was the male and the orange/tomato was the female. Robin Landa seems like a pretty interesting and down to earth person as well because she asks her family for visual and conceptual support, so I thought that was pretty cool. I look forward into seeing more ads because it opens up the train of thought.