"Good typography is invisible/Bad typography is everywhere"
Wednesday, November 5, 2008
This Pretty Much Sums It Up
Typography often goes unnoticed and I think that's a shame. One sits there for hours picking a font and then trying to craft that font by way of letter spacing, word spacing, leading, layout, and all that jazz and no one seems to care. It's just like poker--you only remember the bad beats (the bad typography) and never seem to dwell or notice big-pot victories (good typography). Anyways, this is a pretty cool poster that emphasizes that point. I, too, am guilty of this because all I do is try to notice the crappy crafting of type, however, whenever I do see something that is easily readable, I also remember to take the time to appreciate the kerning, leading, spacing, and all that goes into making a successful layout.
"Good typography is invisible/Bad typography is everywhere"
"Good typography is invisible/Bad typography is everywhere"
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3 comments:
I like this Poster !!!!
We can see and read the red typography easily which mean bad typo is everywhere. However, we still see the good one but we have to look for it !!!!!
I agree we do see bad typography everywhere. Just the other day I saw this huge sign on a small business store with horrible kerning and letter spacing. Yeah, where is all the great typography these days? It's not out in the open so much.
Very successful poster. It effectively describes the fact that bad is seen everywhere rather than good is invisible. I agree that many designs have bad typography, which disturbs its content.
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